Monday 21 June 2010

Meet Vegha Permata



Yayy....ketemu juga dengan pemenang Show Me your Misyelle 1st Edition,
yaitu Vegha Permata, Mahasiswi UI, Jakarta.
Mendapatkan sepatu pilihannya sendiri...yaitu sepatu platform warna coffee...(art.Nicole Heel 136-1)

Inilah hasil obrolan Misyelle dengan seorang Vegha Permata...
1. Apa kegiatan sehari-harinya ?
Kegiatan sehari-harinya adalah kuliah dan mengelola online shop juga... (hebatt ya..nama ol-nya adalah Crayon Vintage Shop)

2. Kapan mulai tahu Misyelle Store ?
Vegha tahu Misyelle Store dari masih SMA....jadi sudah 5 tahunan...
Ceritanya, waktu kenaikan kelas main ke Bandung mau nyari sepatu...eh...ketemu yang cocok di Misyelle Store...sampe belinya kembaran sama temen.
Jadi sampe sekarang kalau mau nyari sepatu pasti ke Misyelle Store, karena sudah cocok dan modelnya up to date.

3. Berapa jumlah koleksi Misyelle nya ?
Sampai sekarang sudah punya 8 koleksi....hore...
Hari ini nambah lagi 1 dari Misyelle.....jadinya 9 koleksi... (hmm...bener2 fans Misyelle sejati niy )

4. Apa sih kelebihan Misyelle ?
Modelnya unik dan warnanya eye catching..dan satu lagi...empuk dipakenya !
Kalau baru beli bisa langsung dipake....ngga sakit... (wah, dipromosiin niy sama Vegha)

5. Masukan dong buat Misyelle ..
Bikin event-event buat cewek, terus buka cabang di kota lain...biar gampang diakses sama temen-temen di luar kota.
Harus lebih meluas....dan barangnya lebih cepet lagi updatenya.
Semoga bisa kolaborasi bikin sepatu Misyelle feat Vegha Permata....Amien!

Pokoknya seru deh ngobrol2nya....akhir kata...Selamat ya, buat Vegha yang udah ngedapetin sepatu dari Misyelle Store.
Doain ya...Misyelle Store segera hadir di kota lainnya. Amien !

Sunday 20 June 2010

The Winner of Show Me your Misyelle



Ini dia pemenang Show Me your Misyelle, VEGHA PERMATA, berhak mendapatkan sepatu dari Misyelle....

Jadi, ayo ikutan Show Me your Misyelle, buat siapa saja yang sudah punya produk Misyelle.
Pake produknya, foto yang keren...dan diadd ke Misyelle Room atau Misyelle Store.
Jadilah pemenang berikutnya....

Saturday 19 June 2010

New Arrival 22



Tra..da....
New arrival lagi niy Misyelle Room
Visit ke Misyelle Room terus ya....

Monday 7 June 2010

New Arrival 20-21



Hey....ada New Arrival lagi...
Buruan ke facebook/misyelleroom
Jangan sampe kehabisan....!!

Tuesday 1 June 2010

Today, I read this posted by Charlotte Taylor.
We are agree with her, that we have same problem....

The option for production the collections :

1. In house - hire someone in to produce the collection from your studio.
Good
- Can oversee closely progress and monitor at all times
- Time not wasted traveling to and from factory
- Good use of local workforce
Bad
- Expensive
- May not have the quality of a factory and the quality control
- Slow
- If they have a problem/ quit you are stuck

2. Small Units - I inquired at a local business that produces clothes for high West End Shows to see if they would be suitable to manufacture the collection.
Good
- Small workforce and team means that you are not such a small fish in a big pond
- Quality control in place
- Experience dealing with small factory/ unit
- Save time if local
Bad
- Might not prioritize you if they get a big job on, leaving you behind schedule.
- Expensive

3. Factory in the UK - I have been mainly looking in London Suburbs as there are more here and of good quality. They are also relatively near.
Good
- Great quality
- They know what they are doing and can help you with finishing options etc
- Quicker
- Less hassle and risk than overseeing In-House production
Bad
- More expensive than oversees
- Don't really like doing smaller runs and they really bump up their prices.
- You are not a priority.
- Time consuming if the factory is far away from you.


4. Oversees Factory - I haven't really looked into this as much as it is not really an option for me being a one man band I can't monitor it from afar without digging into valuable designing time.
Good
- More cost effective
- Fast turn-around on larger quantities
- Often will do multiple tasks. i.e source fabrics and trims, grading, manufacture and distribute.
Bad
- Finding the right factory is difficult.
- Language barriers
- If things go wrong or you need to get something to the factory it takes a lot longer.
- People like brands to made in the UK and in an ethical way.

I had an email from the head designer of a small British brand asking me advice on their production. It seems they are struggling with their options too...below they detail their issues for us...

"Initially I sourced a CMT in * which seemed like the perfect solution as we are round the corner in * so I could drive down there easily. However, we found that despite their initial enthusiasm and warmth, they were really difficult to work with. They insisted that I simplified my designs and patterns and their finish was appalling. Despite pressure from me, the garments looked terrible – overlocking was unfinished so the garments would tear away at the sideseams, huge chunks would be cut from the insides and you could tell they had been rushed through. We continually had to send stuff back and were already receiving it hugely behind deadline.

We found that because of the small size of our quantities (150 per style, in some cases across two fabrics) they just didn’t take us seriously. Even though the docket was placed on time, we were dropped behind companies with more clout in their schedule. The final straw came this season when they cut one of our skirts on the wrong grainline and a whole batch of tops on the wrong side of the fabric and denied that there was a right side and wrong side to the fabric. I felt utterly deflated as all my hard work cutting patterns, sourcing fabrics from warehouses locally and ensuring the collection would arrive in time to stock our boutique seemed to have got us nowhere. In addition, they were really threatening in phone calls, to the extent where other people in the office could hear their shouting down the phone! We’ve just found it an impossible struggle.

We are thinking of taking the step next season of employing a production machinist in-house to produce the garments. For this we would create smaller quantities (which isn’t a problem) but over a greater number of styles. This means I can be more creative with my designing and can have a more direct control over the quality of the finished product. We will need to increase our prices slightly, but by stressing the fact that we manufacture the garments ourselves, we are hoping to get away with this."

New Arrival 18-19


Misyelle keluarin lagi new arrival sepatu boot, sepatu oxford dan tas-tas gaya.
Jangan sampai kehabisan....karena sepatu dan tasnya limited.
Jadi kalau suka sama sepatu Misyelle dan tasnya Misyelle buruan pesen online ke facebook.com/misyelleroom
Di Misyelle semua sepatu dan tasnya ready stock.